DDB FRESH - VISUAL IDENTITY
DDB FRESH - VISUAL IDENTITY
DDB Fresh was developed as a sub-brand of DDB agency, focused on non-fashion clients, helping them expand into the world of fashion and reach new audiences through creative collaborations and brand experiences. The visual identity was designed to adapt to each project, reflecting the materials, aesthetics, and stories behind each client’s products or services. Its fluid logo can be deconstructed and applied in endless variations, creating a flexible system that unifies all of the agency’s communications.
Brand: DDB Fresh / Agency: DDB Prague, DDB Fresh / CCO: Dora Pruzincova / Creative Director: Amila Hrustic / Head of Art: Emil Nitkulinec / Junior Designer: Loise Guen / Postproduction: Evzen Zalevsky / Case Study: Emil, Amila, Evzen /
Brand: DDB Fresh / Agency: DDB Prague, DDB Fresh / CCO: Dora Pruzincova / Creative Director: Amila Hrustic / Head of Art: Emil Nitkulinec / Junior Designer: Loise Guen / Postproduction: Evzen Zalevsky / Case Study: Emil, Amila, Evzen /